Personalization will be Key to the Post-Pandemic Customer Experience Journey: Report
Frost & Sullivan’s recent analysis, Transformative Mega Trends Shaping Post-COVID Consumer Behavior, finds that COVID-19 has brought significant changes in consumer behaviour, compelling them to perceive home as a hub for work, wellness, and entertainment, with connectivity as the key enabler. As consumers strive for safer, contactless, and connected environments across homes, cities, and workspaces,…