technology and media companies

Tech and Media Entities Partner to Develop End-To-End Open Standard to Address Misinformation and Misleading Digital Content

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A group of influential technology and media companies have partnered to form the Coalition for Content Provenance and Authenticity (C2PA), a Joint Development Foundation project established to address the prevalence of disinformation, misinformation and online content fraud through developing technical standards for certifying the source and history or provenance of media content. Founding members Adobe,…

Web Writing Was Never an Intention, Says Jaseena Backer

Web Writing Was Never an Intention, Says Jaseena Backer

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Jaseena Backer is a psychologist, women empowerment enthusiast, corporate consultant and parenting consultant. She shared her experiences in writing about relationships in her collection of short stories ‘Tales that Entail’. Her Writings Backer posted her perspective and ideology for her female readers. She said that she tries to bring out her emotions and feelings on social…

Award-Winning Photographer and Filmmaker Sudeep Mehta

Be Local and Think Global in Photography, Says Award-Winning Photographer and Filmmaker Sudeep Mehta

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Sudeep Mehta, an award-winning photographer and filmmaker shared his knowledge and opinion about the various facets of photography and the impact of Covid-19 on the photography industry. Mumbai-based Sudeep Mehta, the winner of Digital Photography Review’s Connect Contest (2012) and the National Geographic Traveller Photo Contest (2013), is the founder of Green World Productions and…

Gamification Can Bring Disruption in Sales in the Insurance Sector

Gamification Must Be Connected to the Business Objectives, Say BFSI Experts

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SMX Network, the Sales and Marketing focused community platform of InnoServ Group held its first virtual event on 11th February 2021, on the topic ‘How Gamification Can Bring Disruption in Sales in the Insurance Sector’. The virtual event examined how the concept of Gamification plays a key role in the insurance industry that demands emotional connect with…